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Electronic Direct Marketing
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e-newsletters
Featuring anything from market trends, industry comment and company news, html e-newsletters will simultaneously build your corporate identity and grow customer relations. Forward to a Friend, Subscribe and requesting feedback are all ways in which you can enhance the positive effect of a targeted html newsletter.
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e-mail shots
Regular communication with your customer base will ensure that your business stays at the forefront of its industry – rather than being eclipsed by your competitors. Single message mailers are also a great way of promoting a specific event, product or service.
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Sign-up pages
Effective design and usability are the key to a successful sign-up page. Once you have this in place, you can encourage eDM recipients to sign up for anything, from regular news bulletins, to forthcoming events. The sign-up page is often your final opportunity during the eDM process to connect with your customer base – so make it count!
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